It is easy to recognize the shifting winds in business as many clients desire a more sustainable and eco-friendly approach to their yard care. How can your company act on that desire to create a pollinator-friendly yard while still meeting their needs for a tidy look? What are the best practices to preserve pollinator eggs over the winter? How much of an impact will this have on pollinators throughout the year? This presentation will cover the pitfalls to avoid, statistics to remember, and rewarding results of using your business to create an eco-friendlier yard for your clients.