Marketplace Trends: Understanding Plant Supply and Demand Dynamics (2025)
InVigorateU Conference
•
58m
Lisa Fiore and Joe Juricic, LandscapeHub at InVigorateU 2025
Ever wonder what is going on outside your own sales world? “Marketplace Trends: Understanding Plant Supply and Demand Dynamics presented by LandscapeHub” will explore current supply and demand trends in the Midwest, highlighting unique regional preferences and contrasting them with nationwide patterns. We will address unmet buyer demands due to supply shortages, examine outside region’s horticultural practices that the Midwest should consider, and analyze how the top-selling plants have evolved over time, culminating in a list of high-demand species currently facing supply challenges.
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