IAA - How to Talk Trees (and How Not to)
Illinois Arborist Association - Urban Forestry and Tree Care Content
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36m
Effective communication is essential for arborists and urban foresters. It involves clearly conveying tree-related information and understanding the audience. Key messages should be simple and memorable, focusing on tree benefits. Identifying target audiences ensures tailored messaging. Utilizing storytelling and technology enhances engagement, while avoiding common pitfalls in presentations, like excessive information and poor visuals, is crucial. Preparation, practice, and presence are vital for successful communication.
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